Week 2 Discussion Topics
Marketing Plans

Please post on the topics below covered in this week’s textbook and course materials. Remember for full discussion credit you should have 4-6 postings per week, including replies to your classmates posts.

<> What will your own marketing plan be designed to accomplish?

<> What are key components of an effective marketing plan, and how will you integrate them into your plan?

<> What are some of your favorite brands, and how have they positioned themselves?

<> What did you see in the news this week that might relate to our course discussions?

<> Feel free to start your own discussion thread on any related topic for discussion credit, or review an article from the course supplemental website: http://course.wwmr.us/readings.htm